The Independent films created in the Contemporary Cinematic period show certain aspects and conventions that I will choose to make a poster; this is an original piece that does not exist. Posters are a product used for film promotion yet also have high artistic value beside it's commercial purpose. These a few examples of Independent releases and their posters used to promote the products. Independent films/ their posters contradict stereotypical, mainstream plots and conventions - such as a Blockbuster movie poster would typically suggest the plot straight away through the cast and prop use on a film poster - promoting the cast. Limited independent film availability makes them unique and exquisite and are not traditional to the Hollywood system. poster art plays an particularly significant role in an independent film’s marketing strategy. These posters are imaginative and thoughtful while not forgetting the fundamentals such as colour and typography. The result is more often than not an eye catching work of art that sparks your interest and curiosity
PEACH PLUM PEAR (2011)
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MACHINIST (2004)
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JUNEBUG (2005)
This poster is indeed very unique as it is not created using digital images but drawn artistically with the use of paint and illustration to suggest the characters. It reflects the plot perfectly, about an 'outsider' artist owning an art gallery who seeks to threaten her middle-class inlaws - Madeline's presence exposes the fragile family dynamics as hidden resentments and anxieties surface. It seems to be simple, perhaps childlike in it's drawings and slightly distorted and we cannot be entirely sure what the meaning is - but art. The interpretation is altered between every viewer.
THE MOTEL (2005)
An independent poster shows a pattern of conventions as they allow a viewer to question what is being portrayed; and symbolically would show the plot of a film. The main character is rarely places at the front with large bold font to display the cast - yet could focus on an elaborate object that has meaning and representation to the product - unlike mainstream blockbuster posters. Many art forms are explored such as the use of illustration or sketches to enhance the attention drawn to an independent movie poster - it wouldn't necessarily aim to appeal to a large mainstream audience.